about 3 years ago

Twitch demonetizes top 'hot tub' streamer's ads without notice

Kaitlyn "Amouranth" Siragusa is a significant presence on Twitch, where she has 2.8 million followers and more than 19,000 subscribers according to TwitchTracker. Despite that, her ability to run advertisements in her videos has been suspended by Twitch without notification or explanation except that, according to Twitch, her streams are "not advertiser friendly."

"Yesterday I was informed that Twitch has indefinitely suspended advertising on my channel," Siragusa tweeted. "Twitch didn't reach out in any way whatsoever. I had to initiate the conversation after noticing, without any prior warning, all the ads revenue had disappeared from my Channel Analytics."

"This is an ALARMING precedent and serves as a stark warning that although content may not ostensibly break community guidelines or terms of service, Twitch has complete discretion to target individual channels & partially or wholly demonetized them for content that is deemed 'not advertiser friendly', something that there is no communicated guideline for. This leaves open-ended the question of where the line is drawn." pg slot