A perfume’s fragrance lasts longer when you apply it the right way and choose high-quality perfume brands known for their lasting formulas. To make your scent stay all day, apply it on pulse points like the wrists, neck, and behind the ears, where your skin is warmest. Moisturizing your skin before spraying also helps lock in the fragrance. Long-lasting perfume brands often use higher concentrations of essential oils, so selecting an eau de parfum instead of an eau de toilette can make a big difference in how long your scent lingers.