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Facebook Certified Community Manager Sample Questions (Q44-Q49):

NEW QUESTION # 44
A personal trainer wants to grow their online presence. To generate more leads, they create a Facebook Page, a Facebook group and an Instagram profile.
However, the trainer struggles to manage this social media marketing, because of the time required to create content and promote each platform. The results are simply not worth the investment of time. The Instagram profile generates the most reach, while the Facebook group gets the most engagement. The trainer contacts a community manager for help to determine which of the platforms to focus on.
Which critical piece of information does the community manager need to make this decision?

• A. How many current clients found the trainer on each platform
• B. How much engagement each platform gets
• C. How much the trainer enjoys using each platform
• D. How much time the trainer spends on each platform

Answer: A
NEW QUESTION # 45
The community manager of a nonprofit contacts local government officials with an idea for an elderly-only fitness park in a local green space.
The community manager needs to provide evidence to the nonprofit that will help it to build relationships with potential government partners.
Which two proactive tactics should the community manager use in this situation? (Choose 2)

• A. Monitor elderly-only audiences on social media for outdoor recreational conversations
• B. Put a sign in the green space asking for the fitness park to be built and share it on social media
• C. Run ads across digital platforms that ask for feedback on the park idea
• D. Create a poll for the community to assess interest in the park and report findings to the nonprofit

Answer: C,D
NEW QUESTION # 46
A men's grooming brand is hosting an exclusive event with a group of Instagram influencers, brand superfans and press contacts to try its new range of products. The community manager will be present at the event to capture photo and video content. The goal is to build excitement and engagement with non-attendees on Instagram around the new product range.
What should the community manager do?

• A. Repost influencer content Share every story tagged with the event hashtag Share behind the scenes videos in real time
• B. Curate captured content Tag key attendees Plan a full narrative for Instagram Stories prior to sharing
• C. Post teaser content Use Instagram Live at the event Encourage viewers to share their red carpet looks
• D. Focus on video content Share the brand's Instagram story with close friends Use local hashtags to increase reach

Answer: B
NEW QUESTION # 47
A hair salon supplier wants to create an online community to boost online store sales. The goal is to track trends and showcase products.
Their mission is to become the leading source for style inspiration, which requires them to stay at the forefront of a fast-moving industry and maintain appeal among a mass audience.
On which set of KPIs should the community manager focus?

• A. Website traffic Sentiment Audience growth
• B. Reach Sentiment Website traffic
• C. Reach Website traffic Audience growth
• D. Reach Audience growth Sentiment

Answer: B
NEW QUESTION # 48
A new member joins a local group for mothers. The group has strict guidelines, including ''No buy, sell, or swap posts allowed''. The new member creates a post that she has used baby clothes for sale.
What should the community manager do first?

• A. Post a welcome post including a link to the guidelines.
• B. Post a reminder of the guidelines to the whole group.
• C. Approve the post but tag the member on the guidelines.
• D. Decline the post and provide the member with feedback.

Answer: D
NEW QUESTION # 49
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