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Adobe Campaign Classic Business Practitioner - Certified Expert Sample Questions (Q30-Q35):

NEW QUESTION # 30
An Adobe business practitioner needs to export a report on user activities with various reporting tools within Adobe Campaign. The business practitioner would like to know how many times each report has been generated and how many unique users used it.
What is the best practice to accomplish this task?

• A. Use Audit features available under Administratlon\Audit folder
• B. Use Delivery summary report available in Adobe Creative Cloud
• C. Use logins.log file in the nlserver syslogd module

Answer: A Explanation:
Explanation
Adobe Campaign provides several reporting tools that can help analyze and represent data for different purposes. Some of these tools are:
* Audit features: These features allow you to track and monitor user activities on various objects and folders in Adobe Campaign, such as deliveries, workflows, reports, etc. You can access them under Administration > Audit folder.
* logins.log file: This file records all the login attempts to Adobe Campaign server, including successful and failed logins. You can access it in the nlserver syslogd module.
* Delivery summary report: This report shows a summary of the delivery settings and statistics, such as target population, subject line, sender name, etc. You can access it in Adobe Creative Cloud.
This would allow you to export a report on user activities with various reporting tools within Adobe Campaign. You would be able to see how many times each report has been generated and how many unique users used it.
NEW QUESTION # 31
A business practitioner needs to configure an event triggered campaign based on the customer journey as shown below.

What should the business practitioner do to configure an email attachment on the fly to a transactional message?

• A. Use Java Script activity to attach the document
• B. In the attachment definition screen, enter the attachment URL
• C. Define SOAP attachment parameters (<%= rtEvent.ctx.attachementUrl %>) within the content of the delivery
• D. In the advanced screen, enter the SOAP attachment parameter

Answer: C Explanation:
Explanation
Adobe Campaign allows you to send transactional emails with individual and/or personalized attachments using SOAP APIs. You can also create calculated attachments that can depend on the recipient and be converted to PDF.
To configure an email attachment on the fly to a transactional message, you need to define SOAP attachment parameters within the content of the delivery. These parameters are used to specify the URL, name, type and encoding of the attachment. For example, you can use <%= rtEvent.ctx.attachmentUrl %> to refer to the attachment URL.
https://experienceleague.adobe.com/docs/campaign-classic/using/transactional-messaging/transactional-email-wi
NEW QUESTION # 32
An Adobe Campaign business practitioner needs to access a specific set of data including quarantined addresses, untargeted recipients, a specific age range, etc. on a regular basis. Data can change but conditions will remain the same.
How should the practitioner approach this to minimize the coding effort every time a similar request is made?

• A. Create a Temporary Schema
• B. Save data in a List
• C. Create a Predefined Filter

Answer: C Explanation:
Explanation
To minimize the coding effort every time a similar request is made, the business practitioner should A. Create a Predefined Filter.
A Predefined Filter is a saved query that can be used to retrieve a specific set of data on a regular basis. The Predefined Filter can be created with the specific conditions that the business practitioner needs to access, such as quarantined addresses, untargeted recipients, a specific age range, etc. The Predefined Filter can be saved and reused every time a similar request is made, minimizing the coding effort.
NEW QUESTION # 33
A business practitioner wants to create a cross delivery workflow in a campaign so that customers who are subscribed to a newsletter would receive a promo in an email, then in an SMS.

What should the business practitioner do to ensure that this workflow is cross delivery?

• A. Check "Generate inbound/outbound transitions" in the workflow execution settings of both email and mobile deliveries
• B. Check "Generate an outbound transition" in the workflow execution settings of the email delivery
• C. Check "Generate an outbound transition" in the workflow execution settings of the mobile delivery

Answer: A Explanation:
Explanation
Check "Generate inbound/outbound transitions" in the workflow execution settings of both email and mobile deliveries.
The workflow execution settings of the email and mobile deliveries should be configured to generate inbound/outbound transitions. This will ensure that the workflow is cross delivery and that customers who are subscribed to a newsletter will receive a promo in an email and then in an SMS.
NEW QUESTION # 34
In the Tracking Indicators report, which metric identifies how many of the targeted recipients opened a delivery?

• A. Distinct opens for the population reached
• B. Sum of opens for the population reached
• C. Distinct clicks for the population reached
• D. Recipient clicks for the population reached

Answer: A Explanation:
Explanation
The metric that identifies how many of the targeted recipients opened a delivery in the Tracking Indicators report is Distinct opens for the population reached. Therefore, option B is the correct answer.
The other options are:
* Sum of opens for the population reached: This metric identifies the total number of opens for the population reached.
* Distinct clicks for the population reached: This metric identifies the total number of clicks for the population reached.
* Recipient clicks for the population reached: This metric identifies the total number of clicks for the population reached, but only counts one click per recipient.
NEW QUESTION # 35
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