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Salesforce Pardot-Consultant Exam Syllabus Topics:

Topic	Details
Topic 1	Develop and recommend a strategy that addresses organization and authorization Given a lead qualification threshold, classify prospects appropriately
Topic 2	Given a scenario, develop and implement a lead nurturing strategy Develop a plan to maintain data integrity during data migration
Topic 3	Rrecommend the best automation tool Articulate the implications and importance of technical setup
Topic 4	Identifies reporting methods to solve a given scenario Recommend the technical set-up requirements for reporting and analytics

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Salesforce Certified Pardot Consultant Sample Questions (Q202-Q207):

NEW QUESTION # 202
Select available Webinar Connectors

• A. Demio
• B. WebinarJam
• C. GoToWebinar
• D. ClickMeeting
• E. Webex
• F. ReadyTalk

Answer: C,E,F
NEW QUESTION # 203
LenoxSoft wants to ensure that prospects who meet the following criteria are assigned to one of the five users.
In a round robin fashion:
* Completed the "Product Interest" form
* A score higher than 100
* A grade higher than a C
* Is a member of the "Target Account" list
What should LenoxSoft use to accomplish this business requirement?

• A. Form completion action and user group
• B. Form completion action and user queue
• C. Automation rule and user group
• D. Automation rule and user queue

Answer: C
NEW QUESTION # 204
What behavior is expected when the "Overwrite Prospect Opted Out field" Salesforce connector setting is enabled?

• A. Opting out a prospect in Salesforce or Pardot deselects the "Do Not Email" field upon sync.
• B. The record that was last updated sets the field value for a synced prospect.
• C. Only 200 records per day can be updated to overwrite the "Opted Out" field value.
• D. Only users with an Administrator user role will be able to change the prospect field value.

Answer: B Explanation:
Explanation
https://invadosolutions.com/marketing-automation-news/prospect-opted-out-field-and-sync-behavior-for-pardot-
NEW QUESTION # 205
Lenoxsoft currently uses a Salesforce workflow to continually look for old and new leads that meet certain criteria under Job title and Industry, and adds them to a Salesforce campaign. The Pardot connector is verified and their existing Salesforce records have been reviewed, but they have yet to sync this data to Pardot. Lenox wishes to replicate this process within Pardot with the following requirements: - Prospects with a job title of
"CEO" and Industry of "Software" are added to the Salesforce campaign. Based on those requirements, which steps should Lenoxsoft prioritize to replicate their process?

• A. Create a dynamic list to sync prospects from Salesforce. Build a segmentation rule with the criteria ::
  Job Title :: CEO :: Industry :: Software, action :: add to the Salesforce campaign.
• B. Import a .csv file of prospects. Build an Segmentation rule with criteria :: Job Title:: CEO :: Industry ::
  Software, action :: add to Salesforce Campaign
• C. Create a dynamic list to sync prospects from Salesforce. Build an Automation rule with criteria :: Job Title:: CEO :: Industry:: Software, action :: add to the Salesforce campaign.
• D. Import a .csv file of prospects. Build an Automation rule with criteria :: Job Title :: CEO :: Industry ::
  Software, action :: add to Salesforce Campaign

Answer: C,D
NEW QUESTION # 206
Lenoxsoft is transitioning from their current marketing automation platform to Pardot. They have a landing page that they wish to migrate over to Pardot and need to understand what steps are involved in order to maintain the page's existing look and feel. What are the necessary first steps to migrate this landing page over to Pardot while maintaining the page's existing look and feel?

• A. Import the HTML file into Pardot and apply it to the layout template
• B. Create a Pardot landing page and import HTML from the landing page HTML
• C. Import the HTML file into Pardot and apply it to the landing page
• D. Create layout template and import HTML from the landing page URL

Answer: D
NEW QUESTION # 207
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