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NEW QUESTION 29 Northern Trail Outfitters (NTO) hosts a customer care portal using Service Cloud. The portal uses Marketing Cloud for customer interaction for a number of use cases, including customer sign-up and updates on togged cases. NTO has decided that the connectors provided by Salesforce are not flexible enough for their needs, so they would like to explore a programmatic approach for doing so. Which two considerations should a Solution Architect point out to NTO as it moves forward to integrate the Service Cloud portal with Marketing Cloud for customer interaction? Choose 2 answers

• A. The Marketing REST API calls are asynchronous, with timeout values of 120 for non-tracking operations and 300 seconds for tracking and data retrieve operations.
• B. NTO can use Marketing Cloud REST API for integrating with Service Cloud.
• C. NTO can use Marketing Cloud SOAP API for integrating with Service Cloud.
• D. The Marketing REST API uses XML request and response bodies and resource endpoints to support multi-channel use.

Answer: B,D   NEW QUESTION 30 A company wants to migrate their existing in-house order management solution to the Salesforce Order Management product, which will trigger post-purchase transactional emails through Marketing Cloud. They are already using B2C Commerce, Service Cloud, and Marketing Cloud, as well as the B2C Commerce - Service Cloud Connector and Marketing Cloud Connect. What are three actions that a Solution Architect must take when planning and deploying this solution? Choose 3 answers

• A. Replace the Service Cloud Connector with an Order Management Connector for B2C Commerce.
• B. Migrate subscriber keys in Marketing Cloud to a new Order Management customer identifier.
• C. Modify the Service Cloud Connector implementation to remove potentially conflicting features with the Order Management Connector.
• D. Configure data extensions and triggered sends in Marketing Cloud to support transactional emails for ordering scenarios.
• E. Integrate Salesforce Order Management to B2C Commerce for order history and user self service.

Answer: B,C,E   NEW QUESTION 31 Northern Trail Outfitters (NTO) wants to use Salesforce as a front end for creating accounts using the lead-to-opportunity process. When an opportunity is closed or won, an order must be created in the ERP, which manages orders. The organization has an Enterprise Service Bus (ESB) that supports the CometD protocol. Which two integration approaches or steps should a Solution Architect recommend for this scenario? Choose 2 answers

• A. Define a new platform event in Salesforce and then create a Process Builder process to publish a platform event when the opportunity status changes to Closed-Won.
• B. Enable ESB to publish to the platform event using the CometD protocol and notify the back-end ERP system to create the order synchronously.
• C. Enable ESB to subscribe to the platform event using the CometD protocol and notify the back-end ERP system to create the order asynchronously.
• D. Define a new platform event in the back-end system for the order details and then create a Process Builder process to initiate the platform event when the opportunity status changes to Closed-Won.

Answer: B,C   NEW QUESTION 32 A company is seeing an increased volume of customers browsing for higher-value items, as well as longer consideration times before customers place orders based on what is in their shopping carts. What are two tactics that a Solution Architect could recommend to increase checkouts and decrease the time from adding items to completing a checkout? Choose 2 answers

• A. Enable customer service agents to update and complete a cart transaction on behalf of the customer.
• B. Monitor the cart items and time since it has been active in B2C Commerce and send a reminder and checkout incentive 18 hours after the cart was last modified.
• C. Enable customer service agents to enroll customers in an Abandoned Cart Journey in Marketing Cloud if an interaction does not result in the processing of an order.
• D. When the cart value reaches a certain value, push a chat request to assist the customer with the checkout process.

Answer: A,D   NEW QUESTION 33 During discovery conversations an organization notes that they want to create a custom survey around their customer's preferences to help improve product recommendations, marketing journeys, and customer service upsell opportunities. They want to house the survey responses in their Salesforce ecosystem so they can run reports. They plan on having two teams manage the survey and change questions twice a year. Which three questions should a Solution Architect ask to ensure they understand the requirements well enough to design an appropriate multi-cloud solution? Choose 3 answers

• A. How often do you update surveys?
• B. How many survey responses would you anticipate in a peak 24-hour period?
• C. Will the teams need the ability to change designs?
• D. Does the team need front-end development capabilities?
• E. Will you ever have more than nine possible answers for a survey question?

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