Forums » Discussions » Find YouTube bloggers to advertise
YouTube bloggers are perhaps one of the most trending, creative and fast-growing traffic generation areas. YouTube is exclusively video content, which means that publishers have the opportunity to show a product or service from all sides. This is especially true for online stores: often people do not have the opportunity to find out the necessary details about a product until the moment it is delivered, and a potential buyer will have the opportunity to touch, measure or try it. Probably the only and main limitation is the audience of the world's main video hosting and its socio-demographic characteristics, for example, age: the purchasing power of viewers under 18 is extremely low, and the proportion of users over 50 is small. Therefore, if your target audience is older than this age, most likely, this channel will not suit you.
YouTube is specific for its video ad format, which most advertisers have not yet had experience with. But with a similar format, without knowing it, you have 100% encountered offline: TRUST Bank and Bruce Willis, Britney Spears and PEPSI, etc. high-profile examples. All this is "influence marketing", when a loyal audience is formed around a person, to which this person broadcasts an advertising message.
YouTube is the most famous video hosting in the world. Its visitors are over 1 billion users, and every day the site has more than half a million people who watch blogs. At times, videos of famous bloggers get millions of views on YouTube, providing those who shoot or edit them with a good value for earning ad impressions. Also, many of them shoot special videos that are inserted before or after their performances, as a result of which they become no less popular than the blogger himself. https://www.easybloggers.io/ Today, this method of promoting on YouTube is considered the most effective and is able to promote any online business in just one day.
Of course, videos of famous bloggers get hundreds of thousands and even millions of views on YouTube. But how about channels that are not very popular, and, naturally, advertisers are in no hurry to place their ads on them. And without ads, I think it's extremely difficult to promote a YouTube channel. It takes a lot of work to become a famous blogger.