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You can read the Pardot Consultant Certification Exam Requirements

The Salesforce Pardot consultant typically has at least 6 months of practical experience in implementing the Pardot application and associated tools. The Salesforce certified Pardot consultant has facilitation and consultancy skills to collect business requirements, design alternative solutions and implement them to meet business needs.The Salesforce Pardot Consultant Candidate has the experience, skills, knowledge and skills to:

  • Assign customer goals to Pardot functionality.
  • Recommend automation processes to achieve business goals.
  • Analyze the current lead classification strategy and make recommendations for translating Pardot.
  • Analyze the current lead generation strategy and make recommendations for translating Pardot.
  • Design a strategy to meet the customers' business needs based on an analysis of the main performance indicators.
  • Analyze the potential consolidation strategy of the existing client and make recommendations for the translation of Pardot.
  • Articulate the implications and importance of the technical configuration.
  • Recommend Pardot (Salesforce Engage) tools and features to implement a sales marketing strategy.
  • Take time to study the resources listed in this exam guide and any other study materials provided by Pardot.
  • Analyze the data generated in the Pardot reports to make recommendations to optimize the system.

A candidate for this exam should not be familiar with Marketing Cloud, Salesforce IQ, Analytics Cloud, Service Cloud, Communities Cloud or Salesforce Platforms and Apps. In addition, no candidate should make recommendations on Salesforce Sales Cloud implementation and configuration, Salesforce workflows, Salesforce triggers and reports, nor resolve DNS issues, the web hosting provider or the CMS client. Salesforce Pardot Specialist credential is perquisites for Pardot Consultant exam.

Salesforce Certified Pardot Consultant Sample Questions (Q16-Q21):

NEW QUESTION # 16
The LenoxSoft marketing team compiled a spreadsheet of all attendees who visited their tradeshow booth at a recent event in Chicago. They realize not everyone at the event may be interested in their product so they create new leads in Salesforce for individuals who have submitted an interest form on their website in addition to attending the event.
All new leads from the event should be evenly distributed to their Chicago Sales User Group.
What would be the optimal sequence to meet these requirements?

  • A. . A Import prospects and add to "Chicago Event" list > Run an automation rule to "Assign prospect to user in group" based on the criteria "Pardot form :: -Any- :: Was completed successfully" AND
    "Prospect List :: is member of :: Chicago Event"
  • B. Run an automation rule to "Assign prospect to user in group" based on the criteria "Pardot form :: - Any- :: was completed successfully" AND "Prospect Event :: is :: Chicago Event" > Import prospects and add them to the "Chicago Event" list
  • C. Run an automation rule for each user in the Chicago Sales User Group to "Assign prospect to user" based on the criteria "Prospect form :: -Any- :: Was completed successfully" AND "Prospect List :: is member of :: Chicago Event" > Import prospects and add them to the "Chicago Event" list

Answer: A
NEW QUESTION # 17
You want to assign prospects to a specific sales user when that prospect submits a form and is from region EMEA. What tool do you need to use? [Choose one answer]

  • A. Segmentation Rule
  • B. Completion Action
  • C. Automation Rule
  • D. Dynamic List

Answer: C
NEW QUESTION # 18
Which objects are synched between Pardot and Salesforce? [Choose two answers]

  • A. Account
  • B. Case
  • C. Order
  • D. Opportunity

Answer: A,D
NEW QUESTION # 19
Is it possible to split Dynamic Lists into more than two Static Lists?

  • A. False
  • B. True

Answer: B
NEW QUESTION # 20
What is the purpose of creating a Tracker subdomain? [Choose one answer]

  • A. To host all Pardot landing pages and forms on your website
  • B. To give a seamless transition between pages and form that you host and your Pardot hosted assets.
  • C. To allow emails to be sent from your domain
  • D. All of the above

Answer: B
NEW QUESTION # 21
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