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Salesforce PDX-101 Exam Syllabus Topics:

Topic	Details
Topic 1	Personalization and Email Marketing Segmentation Rules Users and User Groups
Topic 2	Enabling the Pardot Lightning App in Salesforce Additional Course Resources
Topic 3	Forms and Landing Page Reports Forms and Landing Pages Pardot Dashboard
Topic 4	Pardot Salesforce Relationship Engagement Program Reports Salesforce Campaigns
Topic 5	Email Marketing, Templates,Reports Lead Qualification
Topic 6	Custom Redirect Reports Visitors and Prospects Completion Actions

Salesforce Essentials of Pardot Lightning App for Digital Marketers Sample Questions (Q190-Q195):

NEW QUESTION # 190
You can set up Pardot yourself to sync with Person Accounts.

• A. False (you need to contact Pardot support to enable this functionality)
• B. True

Answer: A
NEW QUESTION # 191
You can see the score, grade, assigned user and recent interaction within the Insight section of the Prospect Record.

• A. False
• B. True

Answer: B
NEW QUESTION # 192
An administrator wants to create a list that contains all prospects who complete the Contact Us form, but will later remove any prospects if they become marked as opted out. If a prospect later opts back in, they should be added back to the list.
How should the list be created?

• A. Use a completion action on the form to automatically add anyone who completes it to the list.
• B. Use an automation rule to automatically add or remove prospects to the list if they submit the form, but aren't opted out.
• C. Use table actions to add prospects to the list if they've filled out the form, but haven't opted out from communications.
• D. Use a dynamic list to automatically add or remove prospects based on the form completion and their opt out status.

Answer: D
NEW QUESTION # 193
A prospect is permanently deleted from Pardot. That prospect then fills out a new Pardot form and submits their information.
What happens to the prospect?

• A. A new prospect is created even though the prospect had previously been permanently deleted.
• B. No new prospect is created because the prospect had previously been permanently deleted.
• C. The submission of the form retrieves and restores the previously deleted prospect information including activities.
• D. An error message is displayed on the form preventing the prospect from submitting

Answer: A
NEW QUESTION # 194
LenoxSoft would like to implement a re-engagement program for prospects who are no longer active on their website.
How should a Pardot marketer design an engagement program focused on providing exclusive offers and content to re-engage prospects?
Choose one answer

• A. Create an automation rule that adds prospects to a list with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Add the list as the recipient list to an engagement program that leads re-engaged prospects to a promotional offer.
• B. Create a segmentation list that matches prospects with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Schedule a list email that includes a promotional offer to autosend every Friday going forward to re-engage prospects.
• C. Create a dynamic list that matches prospects with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Schedule a list email that includes a promotional offer to autosend every Friday going forward to re-engage prospects
• D. Create a dynamic list that matches prospects with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Add the list as the recipient list to an engagement program that leads re-engaged prospects to a promotional offer.

Answer: A
NEW QUESTION # 195
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