11sights are at a point in history where businesses either figure out how to bring the showroom to the living room or risk going out of business. Every customer/consumer has a device with a camera, browser, and ample access to an internet connection. We provide a video call platform as a service that enables the end customer to call the business with zero friction, no downloads, no friending, no registration. The online visual engagement creates trust, facilitates the transaction, accelerates sales, improves customer satisfaction