When you create content for any sort of brand, it is imperative that you understand the nature of their business. Now, what determines that? Is it the type of product that they sell or how much they sell it? An expert in top 10 Wikipedia page editors suggests that it is the target audience of the brand that determines its nature. If it is a busy type of brand or company, then the audience will convey it. So, making content according to the audience is your best bet at making it good. Did you find this helpful?