The Rolls Royce Cullinan Keys Awards: The Most Stunning, Funniest, And The Most Unlikely Things We've Seen Rolls-Royce Cullinan Keys to a New Generation of Luxury SUVs

Rolls-Royce has long produced luxurious cars for those who want to cruise off into the sunset and travel the world in complete comfort. Cullinan, the company's new SUV, is designed to lure wealthy people away from their Range Rovers or Bentaygas.

Its innovative architecture and new technologies offer iconic design, unbeatable space and usability, as well as unbeatable off-road and on-road capabilities.

Effortless Everywhere

The Rolls-Royce Cullinan is designed for people who see travel as an art form or a way of living. This means that it has to be as simple off-road as on a paved highway. The brand's latest SUV, billed as the "first all-terrain Rolls-Royce," makes that possibility possible. Its innovative features speak to the legacy of perfection and excellence.

What's more, the Cullinan doesn't just take care of bumps and imperfections, it ignores them altogether. Its supple suspension makes the road feel like a silky carpet.

During our test drive of the Cullinan, we took it off-road on mud and gravel, and on paved roads with potholes and other imperfections. The car's all-wheel drive system and big tires made it possible to take on difficult terrain with confidence. It has a low-riding, suspension system that allows it to climb over rocks and obstacles without damaging its underside.

The Cullinan comes with a range of modern technologies that make the owner's journeys less stressful. The SUV has forward-collision alerts with automatic emergency brakes, night vision cameras, vision assist system that helps you park or drive in tight spots as well as adaptive cruise control and warnings for lane departure. It also has a WiFi hotspot, navigation and a head-up display that is a class-leader in the industry.

The Cullinan is built with a solid construction that is highly sought-after by those with a lot of money. Every knob, switch and touchpoint feels as though it could last 1,000 years, at which point it could just require a little sweat to keep it functioning. The interior is adorned with leather, wood, and chrome. The Spirit of Ecstasy sits high above the dashboard, and is looking at the passengers and driver.

The Cullinan offers a cabin that is packed with the latest technology, however it's missing a few features that younger drivers may desire. It's not equipped with driver aids, such as semi-autonomous highways and lane-keeping, or the connected gadgets that are becoming more popular in cars.

The Clasp

One touch that has been dubbed "Everywhere" by Rolls-Royce engineers is all it is needed to unleash Cullinan's unbeatable off-road capabilities. The driver can adjust the suspension of the vehicle to take on any bumps and ruts that may occur along the way. Additionally, the drive and propel shafts ensure that all 850Nm is delivered to the front and rear wheels precisely at the right moment.

Cullinan, the first Rolls-Royce that has a tailgate and rear doors that open in a similar manner to pickup trucks, is the first Rolls-Royce with an open tailgate. This is a design feature that creates a more tri-box silhouette and adds to the SUV's impressive appearance. It also offers access to a cargo area that offers 21 cubic feet of space with the rear seats raised, with the floor sitting lower than the top of the seatbacks in order to prevent items from sliding around.

The main cabin of the Rolls-Royce Cullinan provides an approach that is more practical to luxury than what has been seen in the production Rolls-Royce car. The rear passengers, for instance are seated higher than the front passengers which allows them to enjoy a better perspective of the world beyond their car. It's a layout that can be altered to suit various needs, with the standard rear bench offering a 40/20/40 split and folding seatbacks that can be folded for more flexibility.

The rear-view mirrors were reshaped to match the more utilitarian design. The Rolls-Royce badge was positioned on a smaller plinth separated from the numberplate housing, with a thin stripe of jewellery as decoration. The rear lights are the same utilitarian appearance, with two narrow upright units which house the lights as well as a single stripe of gold in their center.

Beyond the obvious advantages of a more practical layout, Cullinan is the most family-friendly Rolls-Royce model to today. The rear bench can be set up to seat three people. The open-air roof is standard and offers ample space to spread out. The Immersive Seating configuration lets drivers take in their surroundings in a comfortable setting, encased in the finest leather. To enhance this feeling of indulgence, a champagne cooler and whisky decanter can be placed inside the central console for easy access on those longer journeys.

The Rear Passenger Compartment

The Cullinan is a Rolls-Royce that's both like and unlike any other model before it. It's big, ostentatious and opens the brand to a new generation of customers who are willing to drive it in areas that other luxury SUVs might avoid. Jackson Hole in Wyoming, where the SUV is built could be one of them.

From the side, the vertical lines running from the front doors down the raised bonnet edge, and into the metal skid plate provide a confident sense intent for an SUV ready to conquer the world. In addition, the large wheels and the slender roofline give it a distinctively tall stance that conveys a strong style.

Rolls-Royce engineers have designed a unique architecture for this car that combines an exquisite interior with unparalleled off-road capabilities and uncompromising comfort. They have created a vehicle that is practical as well as iconic.

The vast glazed area on the industry's leading panoramic glass roof lets rear passengers to enjoy a panoramic view of their surroundings. And if they wish to pinpoint their current location around the globe, they can simply zero in on themselves on the rear touchscreen map.

A key feature is that both rear seat backs can fold down, giving an ample space for cargo. One press of the button allows them to drop effortlessly without compromising the cushion. They can be divided into a 1/3 or 2/3 configuration to improve the efficiency of the vehicle.

The design of the Rolls-Royce coach doors enables passengers to exit and enter comfortably, with their legs being shielded from dirt. This allows passengers to enter the vehicle without scrubbing their pants however it will also ensure that whatever they're carrying, a Mark Rothko canvas, for example - will be well secured.

After entering, the passengers can toast their accomplishments by drinking a whisky out of the bottle holder hidden behind the front seats. When they're at ease and unwind, they can relax in the heated and massaged rear seats and utilize the additional neck, shoulder, and leg rests.

The Glass Partition

With a base price of $325,000 the Cullinan is unlike any vehicle to roll out of Rolls-Royce's Goodwood factory over its 114-year history. It's not just that it has all-wheel drive, a button that reads "Off Road," or usable ride height (Rolls-Royce has a long overland tradition dating back to T.E. rolls royce car key armored car). It's because this SUV was built to be a family vehicle that's meant to be driven by owners, not to a chauffeur.

That means it's the first vehicle to have an interior passenger compartment that can seat three people comfortably and still leave room for luggage and gear. It offers a variety of immersive seating options such as rear-seat massaging seats. The centre console can also be fitted with champagne coolers, two Rolls-Royce champagne flutes, or a whisky decanter.


The Spirit of Ecstasy is what really sets this Rolls-Royce apart from Bentaygas and Range Rovers that have been in competition for the attention of ultra-rich customers in recent years. This hood ornament serves as an ongoing reminder that the Cullinan isn't your typical SUV.

I'm also impressed with the level of restraint Rolls-Royce has shown in its cabin. While some manufacturers are splattering their cabins with ever more layers of technology The Cullinan is clean and simple display at the top of the central stack that looks very similar to traditional gauges.

Box-grain leather is one the most significant changes made to the previous Rolls-Royce models. This type of leather is made by pressing a frame made of metal into the hide and then applying lacquer, which results in an inky-black finish that's durable and more rugged than smooth leather that is found in other luxury cars.

The Cullinan is an SUV that is able to combine all the attributes that make them so well-known. It does have some drawbacks. It's most importantly, it's a ludicrous amount of money to invest on an SUV, even one with the luxury of this. If you're planning to buy a Cullinan you'll need to sell some art or skip the summer in Nice.