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The success of any restaurant largely depends on the right marketing techniques. Today the competition is so intense that if you do not give your customers a reason to place orders, your competition will seep them up and steal your market share. If your restaurant specializes in takeout or delivery, you absolutely must deliver your menus and coupons into every home within your service area. Whether you service a one mile radius or ten mile radius around your restaurant, if every household does not have your menu, you are losing money and customers.

Remember These 3 Key Points:

If you don't send out offers, no one will call. If you don't say you make it, no one will order it. If you don't make it easy to buy from you, you will not increase sales. The takeout menu is the perfect restaurant marketing tool and it quickly covers all three of the critical items listed above. Designing, printing, and delivering your takeout menus and coupons is easier than ever before. The innovative new program from the US Postal Service, known as Every Door Direct Mail, delivers your huge full-color menus into every household near your restaurant. Even better, the EDDM program makes it easier and more affordable than ever before.

Every Door Direct Mail is perfect for small restaurant owners who have always found it difficult to navigate the direct mail process. Thanks to modern internet technologies, you can now target customers by geographical location online and even specify the streets or city routes that will receive your menus and offers.The Takeout Times

By using Every Door Direct Mail, you can put your menu into every kitchen cabinet, and onto every refrigerator. From there, customers will call you again and again to place orders. With direct mail, you can increase your sales, find new customers, fight off competitors, and build lasting relationships with your local area residents.