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Skills measured

  • Manage events and webinars (10-15%)
  • Create and manage marketing emails (5-10%)
  • Configure Dynamics 365 Customer Voice (10-15%)
  • Manage customer journeys (10-15%)
  • Manage leads, contacts, and accounts (5-10%)
  • Configure marketing applications (20-25%)

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Free PDF Quiz MB-220 - Newest New Microsoft Dynamics 365 Marketing Functional Consultant Dumps Free

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Microsoft Dynamics 365 Marketing Functional Consultant Sample Questions (Q64-Q69):

NEW QUESTION # 64
You need to send a commercial marketing email.
Which two dynamic fields are required? Each correct answer presents part of the solution.

  • A. Customer First Name
  • B. View in Browser
  • C. Customer Email Address
  • D. Subscription Center
  • E. Physical Mailing Address

Answer: D,E
NEW QUESTION # 65
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
The corporate marketing team has developed a branding strategy that includes five mandatory components and visual requirements that must be incorporated for all materials.
The VP of Marketing, who receives a copy of each email sent, has recently seen some emails that do not adhere to all five standards.
You need to ensure that future emails adhere to these standards.
Solution: You send an email to any user who created a deficient template identifying the deficiencies and request that they correct their templates.
Does this meet the goal?

  • A. Yes
  • B. No

Answer: B
NEW QUESTION # 66
Your company is interested in gaining additional insight into customer journeys.
You have been tasked with analyzing contacts insights.
From the options presented, which three types of interactions are analyzed in Dynamics 365 for Marketing for contacts and lead? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

  • A. Appointment interactions
  • B. Telephone interactions
  • C. Web interactions
  • D. Survey interactions
  • E. Event interactions

Answer: C,D,E Explanation:
Section: Topic 8, Configure and analyze customer responses
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/insights#categories
NEW QUESTION # 67
You use Dynamics 365 for Marketing to obtain detailed analytical views to help you understand your impact and learn which marketing instruments work best for your audience.
You need to track response data regarding how your contacts react to your various marketing initiatives.
Which three sources of analytical data are available to you regarding your marketing initiatives? (Choose three.) Each answer presents a complete solution.
NOTE: Each correct selection is worth one point.

  • A. Insights by Contact will be available to you on individual contact records and on the account with which the contact is associated.
  • B. The insights aggregating results from all emails sent in a certain timeframe will be available on your Email Marketing Dashboard.
  • C. Insights measured over all recipients of a single segment over all channels will be available on the Segment Insights form.
  • D. Survey insights measured over all respondents will be available on the Survey Insights form.
  • E. The insights you receive will be measured over all recipients of a single activity and by all activities for a single recipient.

Answer: A,B,E Explanation:
Section: Topic 8, Configure and analyze customer responses
NEW QUESTION # 68
Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
You are a marketer at Contoso Inc.
In the past month, the marketing department has been sending customer satisfaction surveys to customers whenever an opportunity is won. They have received over 4,500 responses.
You are analyzing the customer satisfaction survey, and do not see any results for the Net Promotor Score (NPS) question in the Satisfaction Metrics Report. You want to see these results.
Solution: You add the NPS question as a metric in the survey results report.
Does this solution meet the goal?

  • A. Yes
  • B. No

Answer: B Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/customer-voice/satisfaction-metrics
NEW QUESTION # 69
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